Thursday, October 4, 2012

Facebook Reaches 1 Billion User Mark

Facebook has reached another major milestone.  Today, a CNN Money article reports on co-founder and Chief Executive Officer Mark Zuckerberg's announcement that the social media site now helps over one billion users connect.    This means that it is used by one of every seven people on the planet.

Much of their recently added user community is from Asia and the developing world.  While now less than 20% of Facebook's users live in the U.S. and Canada, however, those users still account for 48% of the $992 million in advertising revenue that Facebook took in last quarter.

One of Facebook's future focus areas will be the growing mobile market.  Half of Facebook's users access the site at least once a month through mobile devices.  102 million users (roughly 10% of total) only use Facebook's mobile site.

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