Much of their recently added user community is from Asia and the developing world. While now less than 20% of Facebook's users live in the U.S. and Canada, however, those users still account for 48% of the $992 million in advertising revenue that Facebook took in last quarter.
One of Facebook's future focus areas will be the growing mobile market. Half of Facebook's users access the site at least once a month through mobile devices. 102 million users (roughly 10% of total) only use Facebook's mobile site.
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